From supercars to superminis – why data can help dealers buy better cars – Car Dealer Magazine Zainal Abidin, 20/08/2025 We all know that data is very often the key to a successful car retailing operation, but with so many providers of such information present on the market, trying to find the right one isn’t an easy process.Perhaps the answer is to go with a provider who has first-hand experience. Simon Hunt co-founded Brego in 2019 after wanting to buy smarter cars and not lose thousands of pounds in depreciation.He admits that after feeling the pain of selling his beloved Jaguar XK and taking a hit on the depreciation, he set out to build a platform that could help people such as him and dealers make better buying decisions.‘If I could tell how much a car was going to be worth in the future, then I could buy smarter, make smarter buying decisions and better cars,’ he told Car Dealer Live in the video at the top of the story.‘I quickly realized that the motor trade was also very interested in having accurate valuations data, so Brego branched out from there.’The Surrey-based business initially started out by providing data on supercars, based on evidence that such data was harder to come by for dealers. It… Continue Reading